EDDM By The Numbers Playbook

The EDDM BY THE NUMBERS™ Marketing Blueprint does the following three things:

• How to find the best routes for your mailer, and utilize the USPS website to get demographic details, etc. so you can target buyers or sellers.

• How to structure a mailer and what to put on the card so that it actually converts into leads and loans.

• EDDM by the numbers. How to calculate estimated Return On Investment.

With EDDM, you can target neighborhoods at a relatively low cost, grow your brand, and attract buyers and sellers in almost any market.